As I’ve mentioned more than once on here, I’m one who loves to actually shop for clothes in person. That is, I actually like getting out of the house, going to the mall, perusing through the racks, and tell the clerk to [da-da-da duh da-daaah] “CHARGE IT!” when I find something that will have the right look and fit on me.
And for the longest time (well, at least the last decade), one of my favorite go-to stores has been here:
That is the West Towne Mall location of Forever 21. Founded as Fashion 21 in 1984, the chain has become in recent years one of the biggest names in the world of “fast fashion.” For those unfamiliar with that term, it applies to articles of clothing that are eye catching, perhaps resembling outfits seen only on the Paris catwalks, that a retailer will not only be priced reasonably but also be available for a limited time. In other words, create the product and generate the demand. Continue reading